You know what, my firm provides 'Maintenance Service for Communication Equipment', but they haven't adopted "Auto-renewal" for the contracts. So, each time, I have to request my customers to make their "Renewal Procedure" and the "Payment". I guess a salesman for insurance would feel the same way; it is tough...
Well, as the business manual, first I send an email asking 'Please renew the contract'. (Of course, the sales personnel must make phone call or visit the customer, afterward.)
- 60 days before Expiration : 'Acknowledgement of Renewal'
- 30 days before Expiration : 'Reminder for Service Expiration'
- 7 days before Expiration : 'Notice of Service Expiration'
- 7 days after Expiration : 'Appreciation for your long term usage of our service'
In those emails of four in total, the mail body and sent date,etc. are already set by the Workflow system. Therefore, all I have to do is only to transmit them without any modifying, normally. However, it is quite difficult not to forget to do, somehow.
So, I imagine if they could be sent automatically when they have been left till 'transmission day'. (I don't care it might cross.)
[Sales Activity for Contract Renewal]